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Case study · Creative

Mathieu, 28, photographer and videographer

His editing setup had taken over his living room, his gear wasn’t secure and he was embarrassed to host clients at home. Mathieu visited three coworking spaces in Saint-Roch, in Quebec City. Here is what made the difference, and what changed after three months.

A real Hedhofis member. The first name has been changed.

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4.9★★★★★from 197 Google reviews across our eight spaces

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His situation

Product photos and brand videos

Mathieu specializes in product photography and brand videos for online stores and local businesses. He works alone, juggles 3 to 5 projects a month and earns about $5,000 to $7,500 a month depending on contracts. He owns his gear: two cameras, lenses, a portable lighting kit and a laptop for editing.

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His day-to-day

A typical work week

His time is split between the field and post-production.

40%

In the field

  • Shoots at clients’ locations

35%

Post-production

  • Photo retouching
  • Video editing

15%

Client management

  • Revisions
  • Presentations

10%

Prospecting

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His problem

A one-bedroom too small for his work

Mathieu worked from his apartment, a one-bedroom in Saint-Roch.

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1

His living room taken over
His editing setup took up all the space.

2

His gear exposed
Nowhere to store his equipment securely.

3

Clients poorly hosted
Embarrassed to present deliverables in a cluttered apartment. And renting a studio for the day cost him $300 to $500 each time.

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His search

Three spaces visited in Quebec City

Mathieu is looking in Saint-Roch, in Quebec City, a neighbourhood buzzing with creatives. His budget: $350 to $500 a month.

Space A · General coworking, corporate style

  • Clean and well located
  • Parking available

The catch: tables too small to spread out his hard drives, laptop and review boards, no secure storage for equipment, and a vibe closer to “accounting office” than “creative studio”.

Space B · Hedhofis Quebec City, in Saint-Roch

His pick

  • Big open spaces, amazing natural light
  • A community of graphic designers, illustrators and photographers
  • Secure storage for equipment
  • A nearby studio at a reduced rate for members
  • $299 a month, no commitment
See Quebec City

Space C · Coworking with a built-in studio

  • White photo studio (white backdrop, pro lighting) bookable at $25 an hour for members
  • Smaller, only about twenty members
  • $390 a month

The catch: less well located, and hard for his clients to reach by public transit.

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Results after three months

One studio session avoided covers a good part of the month

Thanks to the partnership with the neighbouring studio, a session costs him about $50 to $75 instead of $300 to $500. A single session avoided covers a good part of his month.

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AvantEditing in the living room, always cramped

AprèsA dedicated large table, dual monitors set up for good

AvantGear lying around the apartment

AprèsA secure locker, peace of mind

AvantClient presentations in a noisy café

AprèsA small meeting room for revisions, a professional image

AvantStudio rental at $350 a day

AprèsStudio access at a reduced rate through the partnership

AvantAlone in his bubble

AprèsA joint project with a graphic designer from the coworking space

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Key takeaways

The right space for his reality, not the fanciest

The right space for Mathieu matched the reality of his fieldwork. And the community, which he had underestimated, became one of the most concrete benefits of his choice.

Big spaces

Enough room to spread out his gear and edit on dual monitors.

Secure storage

A locker for his equipment, instead of leaving it lying around the apartment.

A studio when needed

Access to a partner studio at a reduced rate, without breaking the bank.

A community of peers

A graphic designer he met on site now works with him on almost all his projects.

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In his words

Collaborations he didn’t see coming

“The partner studio is what changed everything for me. And I never expected to find collaborators on site: now I work with a graphic designer on almost all my projects. It’s hard to put a price on that.”

Mathieu, photographer and videographer

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Frequently asked questions

Choosing a coworking space

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Yes, if it offers big tables, secure storage for equipment and a small room to present deliverables. That is what made the difference for Mathieu.

Not necessarily. Space C had a built-in studio at $25 an hour, but it was less well located. Mathieu chose a space with a nearby partner studio at a reduced rate.

Collaborations. Mathieu now works with a graphic designer from the coworking space on almost all his projects.

Yes. The trial day is free and comes with no commitment, at all eight of our locations. Fill out the form at the bottom of this page to book it.

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Network access

One membership, eight locations

Access to all eight locations in the network is included with some plans and available as an option with others. You work here most of the time, then settle in Longueuil, Old Montreal or Quebec City when your day takes you there.

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